Managing Leads
Bulk actions, filtering, and organizing your pipeline
Managing Leads
Effectively managing your pipeline means more than viewing leads—it's about taking action, staying organized, and maintaining accurate data. This guide covers bulk operations, filtering, and best practices for pipeline management.
Filtering Leads
Quick Filters
Access quick filters at the top of the pipeline:
| Filter | Options |
|---|---|
| Stage | Any stage or specific stage |
| Date Range | Today, This Week, This Month, Custom |
| Assigned To | Specific team member (admin only) |
| Source | Lead source/UTM source |
Advanced Filters
Click Filters for more options:
- Custom Fields: Filter by question responses
- Has Call: Leads with/without scheduled calls
- Outcome: Won, Lost, No outcome
- Created Date: Date lead was created
- Last Activity: Date of last interaction
Saving Filter Presets
- Configure your filters
- Click Save Filter
- Name your preset
- Access from filter dropdown
Example Presets:
- "My Hot Leads" - Qualified + This Week
- "Needs Follow-up" - Attended + No outcome + 7+ days
- "Lost This Month" - Lost + This Month
Bulk Actions
Selecting Multiple Leads
- Checkbox select: Click checkbox on each card
- Shift-click: Select a range
- Select All: Choose all visible leads
Available Bulk Actions
| Action | Description |
|---|---|
| Change Stage | Move all to new stage |
| Assign | Reassign to team member |
| Export | Download as CSV |
| Archive | Archive selected leads |
| Delete | Permanently delete |
Bulk Stage Change
- Select leads
- Click Change Stage
- Select target stage
- Add note (optional)
- Confirm
Bulk stage changes are logged but may skip validation. Use carefully.
Bulk Assignment
- Select leads
- Click Assign
- Choose team member
- Confirm assignment
All selected leads are reassigned, and calendar events updated if applicable.
Exporting Leads
Quick Export
- Filter to desired leads
- Click Export
- Choose format (CSV)
- Download file
Export Fields
Exported data includes:
| Category | Fields |
|---|---|
| Contact | Name, email, phone, company |
| Pipeline | Stage, created date, last activity |
| Attribution | UTM parameters, source |
| Custom Fields | All question responses |
| Calls | Scheduled, attended, outcomes |
Export Use Cases
- CRM sync
- Marketing analysis
- Team reports
- Data backup
Archiving Leads
Archive leads you want to keep but remove from active view.
When to Archive
- Old leads with no activity
- Completed deals (after follow-up period)
- Leads that requested not to be contacted
- Duplicates you want to preserve
How to Archive
Single lead:
- Open lead details
- Click Archive
- Confirm
Bulk archive:
- Select leads
- Click Archive
- Confirm
Viewing Archived Leads
- Click Filters
- Enable Show Archived
- Archived leads appear with indicator
Unarchiving
- Find archived lead
- Open details
- Click Unarchive
- Lead returns to active pipeline
Deleting Leads
Permanent deletion removes all lead data.
When to Delete
- Test data
- Spam/invalid leads
- GDPR/data deletion requests
How to Delete
Single lead:
- Open lead details
- Click Delete
- Confirm (cannot be undone)
Bulk delete:
- Select leads
- Click Delete
- Type "DELETE" to confirm
Deletion is permanent. Associated calls, notes, and history are also removed.
Data Retention Compliance
For data requests:
- Export lead data first
- Provide to requester if needed
- Delete after confirmation
- Log the deletion
Pipeline Organization
Keeping Pipeline Clean
Daily:
- Review new leads
- Update stages after calls
- Add notes to active leads
Weekly:
- Review stuck leads
- Clean up old cancelled bookings
- Archive completed deals
- Check for missing outcomes
Monthly:
- Audit pipeline accuracy
- Review archived leads
- Analyze stage distribution
- Update filter presets
Pipeline Hygiene Rules
- No lead should be stuck: Define max time per stage
- Every call needs an outcome: Close the loop
- Notes provide context: Future you will thank you
- Stages should be accurate: No "default" positioning
Red Flags
Watch for these pipeline issues:
| Issue | Sign | Action |
|---|---|---|
| Stuck leads | 30+ days same stage | Review and update |
| Missing outcomes | Attended but no result | Record outcome |
| Stage inflation | Too many in Qualified | Tighten criteria |
| Stale data | Old contact info | Update or archive |
Team Pipeline Management
For Sales Managers
Visibility:
- View all team pipelines
- Filter by team member
- See combined metrics
Actions:
- Reassign leads between reps
- Monitor stage distributions
- Identify coaching opportunities
Pipeline Reviews
Regular pipeline reviews:
- Filter to specific rep or timeframe
- Review each stage count
- Drill into stuck or at-risk deals
- Discuss blockers and next steps
- Update stages and notes together
Team Metrics
Compare across team:
- Leads per rep
- Stage conversion rates
- Average time in stage
- Win/loss ratios
Search
Global Search
Access via ⌘/Ctrl + K:
- Search by name, email, phone
- Search across all leads
- Quick jump to lead details
Pipeline Search
In pipeline view:
- Search box filters visible leads
- Searches name, email, company
- Instant results
Search Tips
- Exact match: Use quotes "John Smith"
- Partial match: First few characters
- Email domain: Search "@company.com"
Keyboard Shortcuts
Navigate efficiently:
| Shortcut | Action |
|---|---|
⌘/Ctrl + K | Global search |
↑ / ↓ | Navigate leads |
Enter | Open selected lead |
Esc | Close detail view |
N | Add note to selected |
? | Show all shortcuts |
Automations
Automatic Stage Updates
Stages update automatically on:
- Booking completed → Scheduled
- Call attended → Attended
- Outcome recorded → Closed/Lost
Best Practices
Lead Naming
Ensure consistent lead data:
- Full names (not "Test" or "asdf")
- Valid emails (check for typos)
- Formatted phone numbers
Stage Discipline
- Move leads promptly
- Don't skip stages without reason
- Document unusual transitions
Collaboration
- Use notes for handoffs
- @mention team members
- Keep context current
Regular Maintenance
Schedule time for:
- Weekly pipeline review
- Monthly cleanup
- Quarterly audit
Next Steps
- Pipeline Stages - Stage definitions
- Analytics - Pipeline performance